[vc_section css=”.vc_custom_1613486259707{margin-top: 50px !important;margin-right: 0px !important;margin-bottom: 50px !important;margin-left: 0px !important;}”][vc_row css=”.vc_custom_1613484083529{margin-bottom: 50px !important;}”][vc_column][vc_column_text css_animation=”bounceInUp”]<\/p>\n
[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section css=”.vc_custom_1611789856276{margin-bottom: 100px !important;}”][vc_row css=”.vc_custom_1613167409581{margin-bottom: 100px !important;}”][vc_column width=”2\/3″][vc_row_inner css=”.vc_custom_1611253993957{padding-top: 25px !important;padding-right: 45px !important;padding-bottom: 25px !important;padding-left: 45px !important;background-color: #3a3a3a !important;}”][vc_column_inner][vc_custom_heading text=”Pepsi Co. – Naked Juice” font_container=”tag:h3|font_size:30px|text_align:left|color:%23ffffff|line_height:40px” google_fonts=”font_family:Cabin%3Aregular%2Citalic%2C500%2C500italic%2C600%2C600italic%2C700%2C700italic|font_style:700%20bold%20regular%3A700%3Anormal” css_animation=”bounceIn”][vc_column_text]The main goal of these ads is to use the wake screen to deliver the campaign message. The platform allowed for a call to action button to drive users to a video landing page.<\/span><\/p>\n We created a landing page that features video content and a call to \u201cDonate Now\u201d that drives the user to the existing advertisers landing page, where they submit their email to receive a $1 OFF coupon.<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/3″][vc_row_inner][vc_column_inner][vc_single_image image=”907″ img_size=”full” alignment=”center” onclick=”link_image”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/3″][vc_single_image image=”909″ img_size=”full” alignment=”center” onclick=”link_image”][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”912″ img_size=”full” alignment=”center” onclick=”link_image”][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”910″ img_size=”full” alignment=”center” onclick=”link_image”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1611688507190{margin-bottom: 100px !important;}”][vc_column width=”1\/2″][vc_single_image image=”908″ img_size=”full” alignment=”center” onclick=”link_image”][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”911″ img_size=”full” alignment=”center” onclick=”link_image”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1611688507190{margin-bottom: 100px !important;}”][vc_column][vc_single_image image=”906″ img_size=”full” alignment=”center” onclick=”link_image”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1613167409581{margin-bottom: 100px !important;}”][vc_column width=”2\/3″][vc_row_inner css=”.vc_custom_1613513204423{padding-top: 25px !important;padding-right: 45px !important;padding-bottom: 25px !important;padding-left: 45px !important;background-color: #eeee22 !important;}”][vc_column_inner][vc_custom_heading text=”Mobile Platforms” font_container=”tag:h3|font_size:30px|text_align:left|color:%23000000|line_height:40px” google_fonts=”font_family:Cabin%3Aregular%2Citalic%2C500%2C500italic%2C600%2C600italic%2C700%2C700italic|font_style:700%20bold%20regular%3A700%3Anormal” css_animation=”bounceIn”][vc_column_text]For the mobile portion of this campaign, a static banner triggered the Rich Media Banner expansion. The expanded web banner delivered a campaign message with video content. The users interacted by tapping on the DONATE NOW call to action, which took them to an existing advertising page where they input their email to receive a $1 OFF coupon. The campaign updated throughout the ad cycle as new videos were rolled out (a total of 3 videos rolled out for this campaign).[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/3″][vc_row_inner][vc_column_inner][vc_single_image image=”916″ img_size=”full” alignment=”center” onclick=”link_image”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1613486495422{margin-top: 25px !important;}”][vc_column width=”1\/2″][vc_single_image image=”947″ img_size=”full” alignment=”center” onclick=”link_image”][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”946″ img_size=”full” alignment=”center” onclick=”link_image”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1613486495422{margin-top: 25px !important;}”][vc_column width=”1\/2″][vc_single_image image=”948″ img_size=”full” alignment=”center” onclick=”link_image”][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”949″ img_size=”full” alignment=”center” onclick=”link_image”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1613486495422{margin-top: 25px !important;}”][vc_column][vc_single_image image=”950″ img_size=”full” alignment=”center” onclick=”link_image”][\/vc_column][\/vc_row][\/vc_section]<\/p>\n","protected":false},"excerpt":{"rendered":" [vc_section css=”.vc_custom_1613486259707{margin-top: 50px !important;margin-right: 0px !important;margin-bottom: 50px !important;margin-left: 0px !important;}”][vc_row css=”.vc_custom_1613484083529{margin-bottom: 50px !important;}”][vc_column][vc_column_text css_animation=”bounceInUp”] Amazon – Naked Juice [\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section css=”.vc_custom_1611789856276{margin-bottom: 100px !important;}”][vc_row css=”.vc_custom_1613167409581{margin-bottom: 100px !important;}”][vc_column width=”2\/3″][vc_row_inner css=”.vc_custom_1611253993957{padding-top: 25px !important;padding-right: 45px !important;padding-bottom: 25px !important;padding-left: 45px !important;background-color: #3a3a3a !important;}”][vc_column_inner][vc_custom_heading text=”Pepsi Co. – Naked Juice” font_container=”tag:h3|font_size:30px|text_align:left|color:%23ffffff|line_height:40px” google_fonts=”font_family:Cabin%3Aregular%2Citalic%2C500%2C500italic%2C600%2C600italic%2C700%2C700italic|font_style:700%20bold%20regular%3A700%3Anormal” css_animation=”bounceIn”][vc_column_text]The main goal of these ads is to use the wake […]<\/p>\n","protected":false},"author":1,"featured_media":966,"parent":892,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"plain-container","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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